Ready to launch your new product? Here are the 4 vital steps you must follow to ensure a successful product launch.
1) Create A Pre-Launch Buzz
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Create a pre-launch page and do some advertising for it. On the page, you can have a countdown counter that creates anticipation. Also, it is good to have an opt-in form for a free pre-launch report you have created. In this pre-launch report, state the 'why' of your product, but not the 'not to'. This will leave your prospects craving for more and they will be eagerly anticipating the date of launch itself.
2) Seek Out Worthy Joint-Venture Partners
Search out ezines and email the owners, asking them if they want to joint-venture with you. You can give them a share of the profits if they agree to promote your product. Everyone wins! Make sure they have responsive customer lists.
3) Test Your Marketing System
Make sure all your ordering, thank you pages and contact forms are working well. Go through your marketing system in full and order your own product to experience what the customer will experience. Ensure a seamless buying process.
4) All Out On Launch Day!
Follow-up with your joint-venture partners on launch day. If you have a list, release it to them and announce that your product is live. If you have done well in your pre-launch marketing and have acquired good joint-venture partners, then this is the day where you collect lots of profits!
These are the 4 steps the 'gurus' use to launch their products. It's very hard to go wrong with this proven formula.
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